Search Engine Marketing

Pay Per Click advertising is one way of guaranteeing rankings on a number of major search engines and directories. It works by bidding for a position for a particular search term. When you bid for a term you only pay the money if someone clicks on your listing so you will only pay for traffic that you actually receive.

We will pick the best value-for-money positions and alter bids where necessary within your pre-set campaign parameters (which are agreed during regular progress meetings).

We would recommend that a Pay Per Click campaign runs alongside a search engine optimisation campaign to ensure the most comprehensive coverage for a website and guarantees high rankings while your website’s main rankings are improving.

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